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CASE STUDIES |
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Scenerio 01:
One of Washington D.C.'s 50 fastest growing companies needs a kiosk display developed, from video to booth installation, for the country's premier defense logistics conference. In 48 hours. No source material is available. Solution: Laskar develops a five minute video presentation consisting of video feed edits and animation with a scripted narrative, for usage in a video kiosk setting. Hardware needs are tailored and supplied to client's allocated convention floor space. Next, a creative and informative twelve foot installation is developed and sent to manufacturing within six hours of receiving the request for development. Result: Presentation delivered on time, with on-site technical support on convention floor. Laskar is asked back by client numerous times to provide identical services. Scenerio 02: Washington D.C.-area's premier legal outfit consisting of former police and private investigators need to bolster their online presence. Solution: Laskar works to optimize current site for search engines. Additionally, Laskar creates and launches search engine optimized content rich companion sites focusing on separate practice areas in order to expand the firm's reach. Secondary content development measures include downloadable podcasts and online video advertising. Result: Firm's sites return highest on search engine queries, online advertising videos help drive more customers to the firm. Laskar does follow-on work to provide firm with companion print materials (brochures) for information delivered by websites. Scenerio 03: An urban music act for an international music conglomerate has just entered Billboard's top ten chart in America. Said conglomerate is being sued by a major video game manufacturer for not having cleared a sample used in the song. The song is to be released in the UK and Asia but cannot be used in its current state. Solution: Laskar mobilizes to provide an alternate mix of the song for immediate use targeted toward the UK and Asian markets respectively. Laskar manufactures physical units of the project from design concept to production. A large scale PR plan is put into place to work the record into playlists on BBC Radio in the UK, BBC Asian Network, and major radio outlets in Asia with interview appearances for the artist upon arrival to respective terrirtories. Result: Success for the artist, follow-on work for Laskar on artist's next single. Scenerio 04: A high profile Washington D.C.-based non-profit foundation needs to a) blueprint infrastructure for and deploy an after school program for D.C. public school students and b) find instructors for the program...within one week. Solution: Laskar ascertains areas of interest needed for focus and devises a team-oriented strategy for instructional support of program. Laskar then researches and helps recruit subject matter experts to teach children lesson-based plan. Result: Pilot program for foundation launched with complete infrastructure in place within seven days of initial inquiry. |